The design is quirky, witty, and appealing. An aesthetic creative, the focus is on the word sale, reminding people to buy before the sale ends. The color combination gives out a very Genz cool vibe.
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YouTube is the most cited domain across all LLMs – ahead of LinkedIn, Reddit, and G2 combined. But most brands run a single video strategy when they actually need two distinct ones: a search/conceptual strategy (FAQ and how-to videos that answer specific AI search queries and earn LLM citations) and an engagement/discovery strategy (broad, personality-led […]
An AI search audit answers one question: when your buyers ask LLMs the questions that matter in your category, does your brand appear – and if not, who does, and why? Pepper’s audit methodology runs in six steps: (1) define the prompt universe, (2) run prompts across all major LLMs, (3) audit brand mentions vs. […]
SaaS is where AI search is moving fastest, and where the gap between leaders and laggards is widening most aggressively. In the last six months, the way SaaS buyers find software has flipped. The first action used to be a Google search. It is now a prompt: “What is the best CRM for an outbound […]
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