Customer Stories

Real marketers. Real numbers. Zero fluff.

Marketing leaders from B2B SaaS to consumer brands on how they grew organic traffic, showed up in AI search, and tied content to revenue with Pepper.

every story has the person behind it — and the metrics they reported
Mahesh Kumar
Kavitha Ganesan
Elay Cohen
Martijn ScheijbelerSaumil ShahShamik Banerjee
2,500+growth stories worldwide
97keywords won in AI Overviews
6Xorganic traffic
Acceldata logo★ Featured
6X
Organic Traffic Growth

Acceldata partnered with Pepper to turn organic search into a predictable growth channel. In 12 months, Acceldata achieved 6X organic traffic growth by systematically owning high-intent commercial queries across SEO and AI-driven discovery. The result: a scalable, search-intelligent content engine that consistently outranks competitors and influences revenue-critical buying decisions.

300+Keywords in Top 3 Positions
260K+Impressions on Hero Article
Mahesh Kumar

Their ability to hone in on a specific topic that really resonates and draw people in was absolutely critical for us

Mahesh KumarCMO, Acceldata
All Stories

More teams, more proof

Every card shows the leader who said it, the metrics they reported, and a link to the full breakdown. No anonymous logos, no vague wins.

Algolia logo
Tariq Z. Khan

Pepper didn’t just write—they acted like a thought partner, bringing an audience lens into the process and helping stress-test how the story would land with technical buyers.

Tariq Z. KhanDirector of Content Marketing, Algolia
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SalesHood logo
2xBlog Impressions
Elay Cohen
97Keywords in AIO
291%SERP rich result

We're a self-funded business with some really big competitors with deep pockets. We've always fought an organic thought leadership content war. We needed to very quickly get up to speed on GEO and AEO — because we wanted to stay ahead, grow faster, and achieve our business goals.

Elay CohenChief Marketing Officer, SalesHood
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TVS Srichakra Limited (Eurogrip) logo
3K %Increase in clicks of GMC Ecomm discovery
Kavitha Ganesan
200%Increase Top 3 visibility non-branded KWs
70%Traffic recovered post migration

Ours is a very research online, purchase offline kind of segment…the website has a role to play in every part of the funnel

Kavitha GanesanHead of Brand marketing, TVS Srichakra Limited (Eurogrip)
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Adani Digital Labs logo
10000+content pages delivered
Nitin Sethi
1.4xincrease in traffic within three months
31.47%month-on-month growth rate

From zero to 4.2 million monthly visits — powered by expert-written pages and an 800-strong travel SME network.

Nitin SethiChief Digital Officer, Adani Digital Labs
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Apollo 24/7 logo
200%increase in organic traffic
Himanshu Sirohi
15%average month-on-month growth
23xincrease in impressions

Pepper brings the entire team together. My content team, my SEO team, my brand team, CRM team, growth team. All of them have access to the platform. They exactly know what content is being created. So that makes the entire project management very, very easy for us.

Himanshu SirohiHead of Digital Marketing, Apollo 24/7
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RVshare logo
10K+content pieces delivered
Martijn Scheijbeler
50+content experts and editors
10xincrease in productivity with Pepper AI

Pepper is helping us with really great content across the entire United States & create local content, for all of these types of destinations. So the scaling capabilities for authentic content at scale are truly wonderful.

Martijn ScheijbelerSVP Marketing, RVshare
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Why It Works

One engine for content, SEO + GEO, and creative — accountable to outcomes

2,500+brands have grown with Pepper, from bootstrapped SaaS to enterprise giants
10xfaster content production with AI workflows perfected by top 1% expert talent
97AI Overview keywords won for a single client — visibility where buyers now search
15%month-on-month revenue growth attributed directly to organic content
Common Questions

What marketers ask before starting

How fast do Pepper customers typically see results?+
Most customers see early movement within the first 3 months and meaningful results by months 6–9. Acceldata hit 6X organic traffic in 12 months; SalesHood went from 14 to 97 AI Overview keywords in 6 months; TVS Eurogrip recovered 70% of post-migration traffic within 3 months.
Does Pepper work for both B2B SaaS and consumer brands?+
Yes. Pepper drives growth for B2B SaaS companies like Acceldata and SalesHood as well as consumer brands like Apollo 24/7, Park+, Adani One, TVS Eurogrip, and RVshare. The engine is the same — strategy, expert content, SEO + GEO — tuned to how your buyers actually search.
What is GEO, and can Pepper get my brand cited by ChatGPT and AI Overviews?+
GEO (Generative Engine Optimization) makes your brand visible in AI-generated answers across ChatGPT, Gemini, Perplexity, and Google AI Overviews. Pepper’s Atlas platform tracks exactly which prompts surface your brand and what to fix. SalesHood now attributes closed deals to leads who found them through ChatGPT.
How is Pepper different from a content agency or an SEO tool?+
Agencies give you content; tools give you data. Pepper combines both — top 1% expert talent, an AI platform (Atlas), and end-to-end strategy — with accountability for outcomes like traffic, citations, and revenue, not just deliverables.
Tariq Z. KhanElay CohenKavitha GanesanMahesh KumarNitin Sethi

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